AI for Business Professionals
Unlock AI’s Potential and Transform the Way You Work—No Need to Code
People Who Know AI Are Already...
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Combining their own expertise with AI to deliver both higher quality and a higher quantity of work relative to colleagues
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Building an “AI-first” mindset that allows them to find where AI tools add the most value to everyday workflows
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Getting promoted faster by driving more efficient workflows, increasing productivity, and delivering results quicker
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Freeing up 10+ hours a week with AI assistance on monotonous tasks to focus on leveraging their expertise in high value areas
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Becoming internal go-to experts by leading AI initiatives that drive innovation, improving team efficiency, and delivering better outcomes
Drive the AI-First Mindset in your TEAM, COMPANY & INDUSTRY
AI is “no longer a nice-to-have; it’s a boardroom mandate.”
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Go Beyond Chatbots & Implement AI Tools in Your Workflow
Learn how to leverage top LLMs like ChatGPT, Gemini, Claude, and Perplexity to automate YOUR tasks and master prompting, context building, and reasoning techniques to get high-quality outputs every time.
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Kickstart Custom AI Projects Without Technical Know-How
Master no-code tools like NotebookLM, Deep Research, CustomGPTs, Agents, and Artifacts that will help you automate repetitive tasks, create personalized customer experiences, and optimize your team's productivity.
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Build an AI-first Mindset
Gain actionable insights from case studies showing real-world AI implementations that have saved millions—understand how to replicate this success in your own context. Learn how to develop strategic AI initiatives, focusing on implementation and governance.
Secure Your Spot for the July Cohort!
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Who Is This Course For?
This course is built for the doers, the thinkers, the leaders:
This course is specifically designed for non-technical professionals who want to harness the power of AI in their industries without getting overwhelmed by the technical details. This course is perfect for:
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Any Professional ready to kickstart their AI usage at work and to become an AI Power User. Role Specific Modules Include; Sales, Marketing, Investment Research and Banking, HR & Recruitment, Product Management & Product Innovation, Software Development, Customer Service & Support, Professional Consulting, Manager and Leadership Positions
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Managers, Team Leaders and Executives who want to guide smart AI adoption. We teach valuable AI use cases in your roles as well as a dedicated module to guide strategic AI adoption and help you lead AI-First initiatives internally.
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Consultants & Strategists advising clients in the AI era
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Entrepreneurs & Business Owners wanting to scale with fewer roadblocks
- Ambitious learners who want practical mastery—not theory
Industry Leaders on the Course
“This is the most comprehensive textbook to date on building LLM applications, and helps learners understand everything from fundamentals to the simple-to-advanced building blocks of constructing LLM applications. The application topics include prompting, RAG, agents, fine-tuning, and deployment - all essential topics in an AI Engineer's toolkit.”
Jerry Liu, Co-founder and CEO of LlamaIndex
“A truly wonderful resource that develops understanding of LLMs from the ground up, from theory to code and modern frameworks. Grounds your knowledge in research trends and frameworks that develop your intuition around what's coming. Highly recommend.”
Pete Huang, Co-founder of The Neuron
“An incredible survey of all the real-world problems one encounters when trying to productionize an LLM, as well as multiple solutions to each roadblock. Highly recommend this!”
Nick Singh, Founder of DataLemur.com & Author of Ace the Data Science Interview
“A comprehensive and well-rounded resource that covers all the fundamentals of LLMs with a well-struck balance between theory and code[…]”
Tina Huang, Founder of Lonely Octopus, YouTuber, Ex-Meta
“It covers the foundational aspects of LLMs as well as advanced use-cases like finetuning LLMs, Retrieval Augmented Generation and Agents. This will be valuable to anyone looking to dive into the field quickly and efficiently.”
Jeremy Pinto, Senior Applied Research Scientist at Mila
Course curriculum
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Introduction to Module 1
FREE PREVIEW -
A Brief Introduction to AI and Large Language Models (LLMs)
FREE PREVIEW -
Alien Intelligence Leads to Unintuitive Mistakes
FREE PREVIEW -
Introduction to ChatGPT, Claude and Gemini
FREE PREVIEW -
Prompting 101
FREE PREVIEW -
Security and Privacy Risks When Using LLMs in Business
FREE PREVIEW -
Providing "Context" to LLMs for Better Results [Plus RAG Chatbots]
FREE PREVIEW -
AI for Business Professionals: Top Tips Cheat Sheet
FREE PREVIEW
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Introduction to Module 2
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Impact of Large Language Models on Different Job Categories
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AI as a Personal Tutor: Getting up to Speed on Any New Topic
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AI Apps and AI Audio: Using NotebookLM to Learn on the Go
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Using LLMs for Research (or Gathering “Context”) via Perplexity
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Using LLMs for Writing
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AI for Summarization, Parsing, and Data Extraction
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5 Quick Case Studies: Iterative AI Collaboration in Professional Writing
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Professional Writing AI Application Quiz
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Multimodal AI: Understanding and Extracting Insights from Images
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Generative AI Image and Graphic Creation
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Choosing your LLM; Introducing Key Comparison Metrics, Benchmarks and Leaderboards.
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Introducing AI “Reasoning Models”; OpenAI’s o1, o3, Deepseek r1, Flash 2.0 Thinking
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Using Reasoning Models as a Brainstorming Partner
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AI as a Brainstorming Partner - 3 Quick Case Studies
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Brainstorming with Reasoning LLMs: 20 Quiz Scenarios
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LLMs for Data Analysis; Using OpenAI Code Interpreter
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LLMs for Data Visualization; Using Claude Artifacts for Infographics
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Introducing AI Agents; OpenAI’s 3rd Level of intelligence
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AI as a Research Agent; OpenAI, Gemini and Perplexity Deep Research
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Case Study: Pulling together our LLM Uses; Organising a Major Conference End to End
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Making Prompts Robust and Scaling Re-Use; Evaluation and Iteration; Custom GPTs
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Effective Checking, Fact Verification, and Source Scrutiny
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Introduction to Module 3
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An Overview of leading LLMs; Model Families, Classes and Comp sheet
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No-Code Platforms for Building Custom AI Agents for Professional Workflows
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Hands-on Custom Agent Examples: Integrail, CrewAI, and Copilot Studio
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Staying ahead of AI Developments
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Closing of Core Course; Introduction to Role Specific Modules
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AI in Sales Workflows
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Project: Developing a Three-Stage Sales Email Sequence for a Software Demo
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Project: Navigating a B2B Sales Cycle with AI Assistance
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AI in Sales - 5 Case Study Concepts
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Sales Workflow AI Application Quiz
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AI in Marketing Workflows
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AI in Customer Engagement Workflows
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Project: Crafting a Product Launch Narrative with an LLM
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Marketing Workflow Case Study: Launching the "TerraBrew" Eco-Friendly Coffee Subscription
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AI in Marketing - 6 Case Study Concepts
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Marketing Quiz Case Studies
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About this course
- $399.00
- 95 lessons
Risk-Free Learning: 30-Day Money-Back Guarantee
This course is built for business professionals new to AI. If it turns out not to be what you were looking for, we offer a 30-day full refund—no pressure, no hoops to jump through.
What You’ll Learn (And Actually Use)
It’s not just what AI can do. It’s what you can do with it.
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Work with ChatGPT, Claude, Gemini, NotebookLM, and Perplexity—know which to use, when
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Use AI as your personal tutor, research assistant, brainstorming partner, and design intern
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Master prompting, context, and reasoning to get consistently great outputs
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Use specialized tools for audio, visuals, analysis, and creating personalized workflows
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Analyze data and build visuals—no code needed
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Explore role-specific applications in Sales, HR, Finance, Marketing, and Leadership
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Learn how to create AI workflows and agents that save time and scale results
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Make smart decisions around tools, privacy, governance, and team adoption
Course Prerequisites
No Technical Background Required, Just a Desire to Lead in AI This course is for professionals who want to drive AI transformation in their industries. You don’t need a coding background—just the commitment to learn and apply AI tools that can revolutionize your business or career.
Work smarter. Think faster. Lead the shift.
Master AI—not someday. Right now.
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FAQ
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Is this course paid?
Yes
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Will I get a certificate upon completion?
Yes, you will receive a Towards AI certificate upon completion.
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Can I get a discount?
Yes, there are three ways to receive a discount on our courses. If you're a student, we offer a 50% discount on all courses. Additionally, if you've previously purchased our book or another course, you're eligible for a discount. We also provide a bundle discount for groups of two or more people. For further details or to claim your discount, please email Louis-François at [email protected] for a follow-up.
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How long does this course take to complete?
This is a self-paced course, but the average course completion time is 20 hours.
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Do I need any technical background for this course?
No, this course is designed for non-technical professionals. We focus on practical, no-code applications that allow you to implement AI solutions immediately.
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What real-world skills will I gain from this course?
You’ll learn how to implement AI tools like ChatGPT, customize AI solutions for your company, and lead AI-driven projects that improve efficiency and boost profits.
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Do you have a referral or affiliate program?
For every referral you provide, you’ll gain access to our exclusive eBook. If you refer three or more people, we’ll send you a physical copy of our book as a thank you! Additionally, we have an affiliate program for individuals with an audience. By joining, you can earn commissions for every successful referral made through your unique affiliate link. Please email Louis-François at [email protected] with proof of referral.
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Can I take this course within my company?
Course Overview
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AI Simplified with Hands-On Practice
Cut through the buzz and understand what AI can actually do for your business, avoiding the common pitfalls of over-promising technologies. Learn AI and Machine Learning in a no-code environment, gaining a clear understanding of how AI and Large Language Models (LLMs) function.
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Industry-Specific AI Strategies
Explore real-world applications and case studies to understand how AI is reshaping your industry. Walk away with a toolkit of real-world AI use cases specific to your industry. You will know how to apply AI to boost efficiency, reduce costs, and drive innovation in your sector.
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Customized AI Solutions for Your Business
Understand when and how to tailor AI solutions specifically for your team’s needs, making you a valuable resource in spearheading AI-driven projects. Learn how to use powerful AI tools like ChatGPT to automate tasks, improve customer interactions, and streamline workflows—all without writing a single line of code.